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To raise the National and local store/ regional visibility organically to improve consumer Trust of the brand which brought incredible results
Bike barn didn't have a great online presence. Their website needed optimisation to enable it rank for relevant terms.
We optimised the website's technical structure and content to ensure the site was being picked up to better rank online. We conducted a major in depth audit, competitor and market analysis to refine the strategies for the SEO and SEM campaigns. Custom reporting was built to best reflect the KPI's and goals relevant to the management team and company stakeholders. New strategies were built to create an improved customer journey strategy and a customer per- sona based search strategy that focussed on the National and Regional search terms vastly im- proved the ability to be found by the right people with the right content.
In 6 months our newly optimised SEO and SEM strategy generated: - 99.03% Year on Year increase in Revenue - 92.54% Conversion rate increase - 183.72% increase in Transactions
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