The objective was to increase BDO's organic visibility on a national and regional level
Overcoming technical limitations due to absence of CMS and reorganizing the scattered site structure for all 15 locations.
Holistic SEO approach, overall improvement in technical SEO, content optimisation and backlink profile
37.1% increase in organic search over 12 months year on year. Organic sessions to location pages increased an average 1,217%.
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