Auditing a world-renowned accounting firm's digital performance to bolster local success.

  • SEO
  • Google Ads

The objective was to increase BDO's organic visibility on a national and regional level

The Challenge

Overcoming technical limitations due to absence of CMS and reorganizing the scattered site structure for all 15 locations.


Increase in organic traffic year on year.

Our Approach

Holistic SEO approach, overall improvement in technical SEO, content optimisation and backlink profile


Average increase in organic sessions to location pages.

The Results

37.1% increase in organic search over 12 months year on year. Organic sessions to location pages increased an average 1,217%.

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